Video: Erasing the Lines — Embedded Finance

The integration of a financial service into a non-financial app or website enables financial services on the customer’s terms, and allows non-financial businesses to build better, more immersive experiences that drive revenue and loyalty. Prepaid companies already have the payments, regulatory, operations and customer service expertise to enable embedded finance, and many have modernized their technology stack to offer faster, more seamless integrations between non-financial brands and the financial services they need to complement their customer experience.


Jennifer Tramontana—Executive Director, CPPO

  • Kelly Knutson – President, Netspend and Senior Executive Vice President, Global Payments
  • Ellie Zolghadr – Director Product Development, Mastercard
  • Michael Suppa – Head of Payments, Canada, Paypal
  • Howard Klein – President of Payments and Card Services, Peoples Group
  • Brandon Spear – CEO, TreviPay